IBM M2020-248 Dumps : IBM Cognos Midmarket Foundational Sales Mastery Test v1

M2020-248 real exams

Exam Code: M2020-248

Exam Name: IBM Cognos Midmarket Foundational Sales Mastery Test v1

Updated: Aug 04, 2026

Q & A: 45 Questions and Answers

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IBM M2020-248 Exam Syllabus Topics:

SectionWeightObjectives
IBM Cognos Express Solution35%- Architecture and core components
- Deployment, licensing, and pricing model
- Product positioning and key differentiators
Selling and Positioning Strategies25%- Identifying customer requirements
- Use cases and success scenarios
- Competitive comparison and advantages
IBM Business Analytics Portfolio10%- Relationship to other Cognos products
- Upgrades and migration paths
Midmarket Business Analytics Overview30%- Characteristics and needs of midmarket organizations
- Key business challenges and pain points
- Value of business intelligence and analytics

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