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Google adwords-display Exam Syllabus Topics:

Google Display Exam Practice Test Sample Questions:

1. Which of the following is a tool that helps you measure conversions and also helps you to identify how effective are your AdWords ads and keywords for you?

A) AdWords Display ad builder
B) Wonder wheel
C) Google analytics
D) AdWords conversion tracking

2. You are a Google AdWords consultant to your client. You are showing them how the Keyword Tool
works and the four options for keywords this tool can utilize. Which one of the following is NOT a
feature of the keyword tool?

A) Find additional keywords based on competitor's ads.
B) Find negative keywords based on existing keywords.
C) Find negative keywords based on irrelevant placement sites.
D) Find additional keywords based on your existing keywords.

3. Ben has created 60 videos for YouTube that he uses to promote his software training company. The
videos are not promoted videos, but they are advertisements, informative sessions, and free computer lessons that he has published on YouTube. Ben would like to use YouTube Insight. How can he access this tool?

A) Ben can use YouTube insight for all of his videos if he will make one video a promoted vide o.
B) Ben can download YouTube insight from the YouTube homepage, choosing applications, and then the YouTube Insight application.
C) Ben cannot use YouTube insight because his videos are not promoted videos.
D) Ben can use YouTube insight by click his account name in YouTube, then choosing Insight.

4. Kenny has created a YouTube promoted video for Spanish-speaking people. What is the best
method that Kenny can use to target his video?

A) Targeting by demographics
B) Targeting by Spanish
C) Targeting by language
D) Targeting by location

5. Which of the following is the least value for the maximum CPC bid?

A) US$0.01
B) US$0.10
C) US$1.00
D) US$1.01

Solutions: